Dubai has a reputation for being a visionary city; a first-mover that shapes its own destiny. The spirit of possible and wise foresight of its leaders have been hallmarks of Dubai’s economic progress over the past decades. What once was a tranquil town has rapidly grown into a premier leisure and business tourism destination, becoming the record- breaking and innovative city it is today – the crossroads of opportunity.

Dubai has emerged as a global hub for financial services, logistics, tourism, hospitality and trade, and is steadily growing other sectors including healthcare, technology and clean energy. The city boasts a strong international reputation as a dynamic and stable destination, offering state-of-the-art facilities, first-class infrastructure and a range of headline-grabbing attractions and experiences, many unmatched by any other city in the world.

Being home to more than 200 nationalities, Dubai welcomes individuals of all backgrounds and faiths. It offers a relaxed, pleasant and cosmopolitan lifestyle, a safe and secure environment with minimal crime, high-quality accommodation and an extremely tax friendly economy. Certainly, Dubai has capitalized on its strategic geographic location as the gateway between the East and West and established itself as a rapidly growing global business hub that is home to more than 50 percent of the Middle East’s business events, including many of the world’s largest in their sectors.

As Dubai matures in its role as a global knowledge hub, the city is has cemented its position as a world-leading business events destination by winning the right to host Expo 2020. It will run for a period of six months, starting October 20, 2020 until April 10, 2021. It aims to draw more than 25 million visitors, expecting AED 25 Billion in total investment in infrastructure-related projects, with the creation of 277,000 new jobs.